Preneurin is an early-stage, founder-led platform created to help fashion designers face the business side of growth with more honesty and structure.
Preneurin began with one live session in April. It was created by Damilola Obisesan, Creative Director of Dassah Oikos, after years of seeing talented designers carry operational pressure in silence.
Instead of pretending to be a large institution from day one, Preneurin started as a practical room: a space to talk honestly about pricing, production bottlenecks, client issues, and the systems fashion founders need to grow well.
The photos on this site come from that first session. They represent the real starting point of the work, and they shape how we are building the next chapter.

Preneurin is shaped by real studio experience and a founder who understands the pressure behind fashion growth.
We focus on the issues designers actually deal with: costing, production, client management, and decision-making under pressure.
We would rather show one real session than invent scale we have not earned. Credibility matters.
Preneurin is still early, and that means we can build carefully, learn from each session, and improve the format with intention.
Every session, initiative, and resource is meant to solve real friction for fashion designers, not create more noise.
We are open to aligned sponsors and ecosystem partners who want to help fashion founders grow with substance.